Yeh, I think that's way too much (like all Benellis)--I'd rather have a Remington 1100 in 28ga for half the price. The big shame is how the manufacturers charge twice the price for 28ga (and .410) shells vs 12 and 20ga, even though they cost less to manufacture. Luckily I reload, but I think it keeps the 28ga from being more popular. Underfire and A5Mag12, if you're ever in Nebraska give me a holler and we'll shoot some 28ga skeet!
"Adversity does not make a man--it reveals him"