You get what you pay for if it is a "brand" name scope.
In my experience, I have found that the scopes in the price range you can purchase at WalMart is not the best. Even Wally World's $79.95.
A general rule of thumb for some quality is to purchase a "brand" scope that costs at least as much as half of the rifle you are putting it on.
If the rifle costs $700, then a $350 scope.
Now other things come into play. What reticle, tube size, range of magnification, parallex, lighted or not lighted?
I've had a guy order a Leupold scope that the MSRP was over $1200 that he mounted on his NM M14.
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